How to use LinkedIn to scale your brand

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Linkedin has literally transformed Copy Club and it can do the same for your profile too. Chances are you’re checking it daily if not weekly, right?  

Here are some juicy stats:
> 280 billion feed updates are viewed annually!
> Only three percent of members post more than once a week (this is your opportunity to stand out!)

Lottie, Founder of Copy Club, has harnessed this power, building a strong personal brand that drives growth for all areas of the business. She has:

> 10k followers 
> Consistently high engagement on posts (200+ comments) and reach on posts (25k+)
> Has built a community that now has over 700 paying members
> 100% of Brand Hackers leads have come from LinkedIn

All this from just being herself on Linkedin, with some algorithm know-how! 

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